Hi, I’m Casey.

I’m a creative strategist and marketer based in Atlanta, GA. I specialize in bridging the gap between creative vision and business strategy to help brands find their voice and reach their people.

This is my portfolio.

Design Tool Tech Launch - Fresh Prints

Led the launch of a design tool that let non-designers create custom college merch. We made it simple enough that anyone could build professional-looking designs, which positioned the brand as the personalization expert and drove 72,530 visitors in the first quarter.

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case studies

Digital Modernization - Three Blind Mice

Revived a 15-year-old Atlanta restaurant's dormant social presence, building a content strategy that introduced them to new audiences while maintaining their upscale feel. Generated 130K+ impressions in 120 days, achieved 5.5% engagement, and contributed to their 2025 "Best Restaurant in Gwinnett" award.

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featured work

“Alabama Merch Chair’s Guide”

Campaign Strategy + Creative Direction

“Legacy Looks Good On You”

Campaign Strategy + Creative Direction

Gallery

Photoshoot Direction

Static Ads

Creative Strategy + Script Writing

Video Ads and UGC

Creative Strategy, Influencer Management, + Script Writing

get in touch!!! 💌

get in touch!!! 💌

Email me at caseybuildsbrands@gmail.com or shoot me a message on LinkedIn.